NOW Broadband UK: Compare All Deals (2026)

Q: Does NOW Broadband do a credit check?

No. NOW Broadband does not carry out a credit check before accepting new customers. This makes it one of the few mainstream UK providers accessible to people with a poor or limited credit history.

Q: Can I get NOW Broadband without a phone line?

Full fibre (FTTP) NOW packages do not require a landline to function. A phone line is included in all deals, but you do not have to use it. If you select a broadband-only deal and do not add a call plan, you will not pay for calls, though emergency service calls are not available without an active call plan.

Q: What is the NOW Broadband speed guarantee?

NOW follows Ofcom's voluntary code of practice on speeds. Before you sign up, you receive a personalised speed estimate and a minimum guaranteed speed. If your speeds fall below the guaranteed minimum and the issue is not resolved within 30 days, you can exit the contract without paying any early termination fee.

Q: How long does NOW Broadband take to set up?

Switching from another Openreach provider typically takes around 10 working days. If you need a new line or a full fibre installation, an engineer visit is required and the timeline depends on appointment availability in your area.

Q: What happens if NOW Broadband raises its prices mid-contract?

Unlike BT or Virgin Media, NOW does not commit to a fixed annual price rise. If NOW increases your price mid-contract without prior notice, Ofcom rules give you 30 days to leave penalty-free. Switch recommends checking the terms carefully before signing a 24-month contract.

Q: Can I get NOW TV without NOW Broadband?

Yes. NOW TV memberships are available as standalone streaming passes, you do not need to be a NOW Broadband customer. However, bundling them with NOW Broadband gives you a £3/month discount on the Entertainment and Cinema passes.

Q: How do I contact NOW Broadband customer service?

NOW's customer service is available by phone on 0330 3323 050, 8am to 8pm Monday to Sunday. Live chat and account management are also available via the NOW app.

Compare NOW Broadband from £18/month, rolling monthly contracts, no exit fees, backed by Sky on Openreach.

NOW Broadband UK: Compare All Deals (2026)

Compare NOW Broadband from £18/month, rolling monthly contracts, no exit fees, backed by Sky on Openreach.

Some of our best broadband deals

No NOW Broadband broadband deals are listed right now. Compare other providers to see what is available at your address.

NOW Broadband is one of the UK's most flexible broadband providers, backed by Sky and running on the same reliable Openreach network as BT, EE and Plusnet. Whether you want a rolling monthly contract with no long-term commitment or a 24-month fix with full fibre speeds, the NOW Broadband range has something for every household. Switch compares every NOW package side by side, prices, speeds, contract length and extras, so you can pick the right deal in minutes.

What Is NOW Broadband?

NOW is a budget-friendly broadband brand owned and operated by Sky. It launched TV streaming passes in 2012 and expanded into home broadband and phone deals in 2015. Today it serves hundreds of thousands of UK households, primarily those who want Sky-quality infrastructure without Sky-level prices.

Because NOW uses the Openreach network, it reaches most UK homes. Where Sky's full fibre rollout has reached your postcode, you can also access Full Fibre speeds up to 300Mbps. NOW is also available on the CityFibre network in selected areas.

NOW Broadband Packages: What's Available in 2026?

Four packages, each including unlimited downloads, no fair use caps and a home phone line with pay-as-you-go calls included.

Package	Avg. Download Speed	Technology	Best For
Brilliant Broadband	11 Mbps	ADSL	Light browsing, single users in areas without fibre
Superfast (67Mbps)	67 Mbps	FTTC part-fibre	Small households, HD streaming, working from home
Full Fibre 100	100 Mbps	FTTP full fibre	Medium households, multiple streamers, online gaming
Full Fibre 300	300 Mbps	FTTP full fibre	Large families, heavy downloaders, smart home devices

← Swipe to see all columns →

Important: Full fibre availability depends on your postcode. Enter your address on Switch to see which NOW packages are live at your home.

How Much Does NOW Broadband Cost?

NOW broadband prices start from around £18 to £24 per month on a 24-month contract. Rolling monthly contracts cost a little more each month but give you full flexibility to cancel any time. A one-off setup fee of £5 may apply on some plans.

Package	24-Month Price (approx.)	Rolling Monthly Price (approx.)	Setup Fee
Brilliant Broadband	From £18/mo	From £24/mo	£5
Superfast 67Mbps	From £24/mo	From £29/mo	£5
Full Fibre 100	From £27/mo	From £32/mo	£5
Full Fibre 300	From £31/mo	From £37/mo	£5

← Swipe to see all columns →

Prices are indicative based on current NOW offers and can change. Check Switch for the exact price at your address today.

No Contract? Rolling Monthly Broadband from NOW

One of NOW's biggest selling points is its rolling monthly option, available on every package. You pay slightly more per month compared to a 24-month deal, but you can cancel anytime without a penalty. This makes NOW a strong choice for:

Renters and tenants who may move within the year
Students in shared accommodation
People in a house move who need temporary broadband
Anyone who dislikes being locked in

Unlike most providers, NOW does not charge exit fees on its monthly rolling plans. You give notice and you leave, simple. Switch lets you filter by contract length so you can compare rolling and 24-month NOW deals at the same time.

NOW Broadband and TV: Add Sky Content to Your Package

NOW's real advantage over rivals like TalkTalk or Vodafone is its TV membership add-ons. Because NOW is part of the Sky family, you can add premium Sky content at a lower cost than a full Sky TV subscription.

TV Membership	Monthly Cost	What You Get
Entertainment	£9.99/mo	Sky Atlantic, Sky Comedy, Sky Witness, box sets including House of the Dragon
Sky Cinema	£9.99/mo	1,000+ on-demand films, Sky Cinema channels live
Sky Sports	From £34.99/mo	Premier League, F1, cricket, golf, Ryder Cup, US PGA Championship
Kids	£4.99/mo	Cartoon Network, Nickelodeon, Boomerang, kids box sets
Hayu	£4.99/mo	Reality TV including The Real Housewives, Keeping Up with the Kardashians

← Swipe to see all columns →

You can add or remove TV memberships each month on a rolling 30-day basis, so if you only want Sky Sports during the Premier League season, you pay for those months only. A Boost add-on (£3/mo) increases streaming from two screens to three and unlocks full 1080p HD with Dolby 5.1 audio. Broadband customers get £3/month off the Entertainment and Sky Cinema passes, a small but useful saving.

What Router Does NOW Broadband Include?

All NOW Broadband customers receive the Sky Broadband Hub, the same router supplied to Sky Broadband customers. It supports dual-band WiFi and the WiFi 5 standard, which is adequate for most households.

If you have a larger home or many connected devices, you can upgrade to the Sky Max Hub (WiFi 6) for an extra £6/month. This adds the WiFi Max add-on, which includes:

WiFi 6 technology for faster speeds on compatible devices
Better performance in busy households with 10 or more connected devices
Optional mesh satellite units to extend coverage to every room

No credit check is required to sign up for NOW Broadband, making it one of the few mainstream providers that accepts customers with a limited or poor credit history.

Is NOW Broadband Any Good? Honest Pros and Cons

Pros

Budget-friendly prices, among cheapest full fibre deals in the UK

Full Fibre 100 from £27/month consistently sits among the most affordable full fibre deals, undercutting BT, Sky, and Virgin Media.

Rolling monthly contracts with no exit fees

Available on every package, not just the cheapest tier. Cancel any time with no penalty, one of the only mainstream UK providers to offer this across the board.

Backed by Sky on the Openreach network, reliable infrastructure

NOW uses the same cables and cabinets as BT, EE, TalkTalk, and Plusnet, with Sky Group operations behind it.

No credit check needed to sign up

One of the only mainstream UK providers accessible to customers with a limited or poor credit history.

Sky TV content add-ons at discounted rates

Add Entertainment, Cinema, Sports, and Kids on 30-day rolling terms. Broadband customers get £3/month off Entertainment and Cinema.

Unlimited downloads, no traffic management

No fair use caps and no throttling during peak hours, across all four packages.

Cons

No ultrafast speeds beyond 300Mbps, rivals offer 900Mbps to 1Gbps

BT, EE, Sky, TalkTalk, and Vodafone all offer plans above 900Mbps. NOW's ceiling is 300Mbps.

Router is basic WiFi 5, upgrade costs extra

The included NOW Hub supports WiFi 5. The Sky Max Hub (WiFi 6) costs an additional £6/month via the WiFi Max add-on.

Mid-contract price rises can occur without a fixed increase amount

Unlike BT or Plusnet, NOW does not commit to a fixed annual rise in specific pound and pence terms.

Customer service wait times can be longer than premium providers

NOW is a budget brand and support wait times reflect that. BT and Sky consistently score higher in Ofcom customer satisfaction surveys.

Limited bundling savings, adding TV does not reduce broadband cost

The only discount is £3/month off Entertainment and Cinema passes. There is no broadband price reduction for taking TV.

Only four packages, less choice than some rivals

EE offers seven speed tiers, BT and Sky five each. NOW's range tops out at 300Mbps with no intermediate options.

Pros

Cons

Budget-friendly prices, among cheapest full fibre deals in the UK

Full Fibre 100 from £27/month consistently sits among the most affordable full fibre deals, undercutting BT, Sky, and Virgin Media.

No ultrafast speeds beyond 300Mbps, rivals offer 900Mbps to 1Gbps

BT, EE, Sky, TalkTalk, and Vodafone all offer plans above 900Mbps. NOW's ceiling is 300Mbps.

Rolling monthly contracts with no exit fees

Available on every package, not just the cheapest tier. Cancel any time with no penalty, one of the only mainstream UK providers to offer this across the board.

Router is basic WiFi 5, upgrade costs extra

The included NOW Hub supports WiFi 5. The Sky Max Hub (WiFi 6) costs an additional £6/month via the WiFi Max add-on.

Backed by Sky on the Openreach network, reliable infrastructure

NOW uses the same cables and cabinets as BT, EE, TalkTalk, and Plusnet, with Sky Group operations behind it.

Mid-contract price rises can occur without a fixed increase amount

Unlike BT or Plusnet, NOW does not commit to a fixed annual rise in specific pound and pence terms.

No credit check needed to sign up

One of the only mainstream UK providers accessible to customers with a limited or poor credit history.

Customer service wait times can be longer than premium providers

NOW is a budget brand and support wait times reflect that. BT and Sky consistently score higher in Ofcom customer satisfaction surveys.

Sky TV content add-ons at discounted rates

Add Entertainment, Cinema, Sports, and Kids on 30-day rolling terms. Broadband customers get £3/month off Entertainment and Cinema.

Limited bundling savings, adding TV does not reduce broadband cost

The only discount is £3/month off Entertainment and Cinema passes. There is no broadband price reduction for taking TV.

Unlimited downloads, no traffic management

No fair use caps and no throttling during peak hours, across all four packages.

Only four packages, less choice than some rivals

EE offers seven speed tiers, BT and Sky five each. NOW's range tops out at 300Mbps with no intermediate options.

Note on mid-contract price rises: Unlike BT, Sky or Virgin Media, NOW does not commit to a fixed annual rise in pound and pence terms. Prices can go up each spring. However, if a rise is applied without prior warning, you have 30 days to leave penalty-free.

How NOW Broadband Compares to Other UK Providers

Searching for NOW broadband deals UK? It helps to see how NOW stacks up against the competition before you commit.

Provider	Cheapest Full Fibre	Max Speed	No-Contract Option	Sky TV Add-Ons
NOW Broadband	~£27/mo	300 Mbps	Yes, all packages	Yes, from £9.99/mo
Sky Broadband	~£35/mo	900 Mbps	No	Yes, full Sky TV
TalkTalk	~£24/mo	900 Mbps	No	Via NOW TV app only
Vodafone	~£26/mo	900 Mbps	No (some plans)	Via NOW TV app only
Plusnet	~£25/mo	80 Mbps FTTC only	No	No
BT Broadband	~£32/mo	900 Mbps	No	Via NOW TV app only
Virgin Media	~£31/mo	1,100 Mbps	No	No (own TV)

← Swipe to see all columns →

Prices approximate based on available offers May 2026. Use Switch to see live prices at your address.

How to Switch to NOW Broadband: 4 Simple Steps

Switching to NOW Broadband is straightforward. Thanks to Ofcom's One Touch Switch rules, you do not need to contact your old provider, NOW handles the transfer on your behalf.

Check Availability

Enter your postcode on Switch. You will see which NOW packages are available at your address, ADSL, FTTC Superfast or Full Fibre, along with live prices and any current offers.

Choose Your Package and Contract Length

Pick from Superfast, Full Fibre 100 or Full Fibre 300. Decide between a 24-month deal (lower monthly cost) or a rolling monthly contract (full flexibility). Add TV memberships if you want them. Switch shows the total monthly cost clearly, no hidden fees.

Complete the Switch Online

Click through to sign up. NOW will notify your current provider on your behalf. No credit check applies. Have your bank details ready to set up a direct debit.

Get Connected

Broadband switching typically completes within 10 working days. Your NOW Hub router arrives by post. If you are switching from another Openreach provider, no engineer visit is usually required. If a new line or full fibre installation is needed, an engineer appointment is booked for you.

Compare NOW Broadband Deals UK: Find the Best Price Today

Whether you want a flexible no-contract deal or a longer-term fix to lock in a lower monthly rate, Switch makes it easy to find the right NOW broadband deal for your home. Compare every NOW package, Superfast, Full Fibre 100 and Full Fibre 300, alongside alternatives from Sky, TalkTalk, Vodafone and BT, all in one place.

Free to compare with no obligation. Prices personalised to your postcode. NOW handles the switch with no need to contact your old provider. Add TV memberships to your deal in minutes.

NOW Broadband UK: FAQs

Is NOW Broadband part of Sky?

Yes. NOW is a brand owned and operated by Sky. It uses the same Openreach infrastructure as Sky Broadband but is positioned as a more budget-friendly option with separate pricing, packages and customer service.

Does NOW Broadband do a credit check?

Can I get NOW Broadband without a phone line?

What is the NOW Broadband speed guarantee?

How long does NOW Broadband take to set up?

What happens if NOW Broadband raises its prices mid-contract?

Can I get NOW TV without NOW Broadband?

How do I contact NOW Broadband customer service?

Latest from our experts

Business Energy3 min read

Business energy contract end date October 2026: SME renewal playbook

Business energy contract end date October 2026: find SME notice windows, gather usage, and renew before winter out-of-contract rates.

Broadband3 min read

Upload speed broadband UK October 2026: WFH uploads vs BT Full Fibre 900

Upload speed broadband UK October 2026: size WFH and cloud uploads, then verify BT Full Fibre 900 live price and availability.

Mobile3 min read

Unlimited mins & texts mid-data SIMs UK October 2026: Smarty 40GB £7

Unlimited mins and texts mid-data SIMs UK October 2026: compare Smarty 40GB at £7 with giffgaff 25GB £6 and 40GB £8 plans.

Energy3 min read

Direct Debit wrong after the £1,723 October 2026 energy price cap?

Direct Debit wrong after Ofgem’s £1,723 October 2026 energy price cap? Check usage maths, fix payments, then compare residential deals.