Last updated: Monday 9 November 2026
Next update: Tuesday 10 November 2026, or sooner if SMARTY publishes a Black Friday homepage offer.
By: Switch Editorial Team, Switch Squid Ltd
As of Monday 9 November 2026, SMARTY has not put a Black Friday label on its own homepage, but new customers can still get 50GB of data for £8 a month through the SMARTY Affiliate Special linked on this page, on a 1-month rolling plan with unlimited UK calls and texts. That is the same £8 SMARTY charges for its standard 16GB plan, and 18GB more than the 32GB for £8 offer SMARTY showed on its own site for people who joined its 16GB plan by 23:59 UK time on 9 November 2026. This SwitchSquid guide sets out what SMARTY sold each November from 2019 to 2025, what was on offer on 9 November 2026, and who the 50GB plan suits. We may earn a commission if you buy through links on this page; it does not change the price you pay.
Sources: SMARTY — 50GB for £8 Affiliate Special terms, SMARTY — 16GB plan with 16GB extra data for £8, offer terms, smarty.co.uk (checked 9 November 2026), smarty.co.uk/plans.
SMARTY 50GB for £8 a month
- 50GB with unlimited UK calls and texts for £8 a month on a 1-month rolling plan, as listed on 9 November 2026
- Affiliate Special for new SMARTY customers who order through the offer link and activate within 14 days
- Main limitation: confirm 50GB and £8 in the basket before you pay; not for existing SMARTY customers
We may earn a commission if you buy. It does not change your price.
What SMARTY is offering on 9 November 2026
SMARTY’s public plan list on 9 November 2026 still shows the usual rolling plans: Unlimited at £20, 200GB at £17, 150GB at £15, 100GB at £12, 40GB at £10, 20GB at £9, 16GB at £8 and 5GB at £6, with unlimited UK calls and texts on the voice plans. The homepage headline is “Get 32GB for just £8” — that is SMARTY’s own-site promotion on the 16GB plan, with 16GB of extra data, for people who join by 23:59 UK time on Monday 9 November 2026. The extra data lasts for up to 15 consecutive months from the first renewal on the promotion, then the plan reverts to 16GB for £8.
Separately, SMARTY’s Affiliate Special terms describe 50GB of voice and data for £8 a month for new UK customers aged 16 or over who reach SMARTY from an affiliate offer page, buy online while the promotion is available, and activate the SIM within 14 days. The terms PDF we checked on 9 November 2026 says the promotion “will be available until at least 16th October 2026 but may be available for longer”; the terms give no fixed end date, so the offer could change at any time. Always confirm the allowance and price in the basket before you pay. The promotion cannot be combined with other promotions or discounts, including the Groups discount.
There is still no “Black Friday 2026” banner or dedicated sale page on smarty.co.uk when we checked on the morning of Monday 9 November 2026. That matches the pattern in earlier Novembers: SMARTY often starts its own-site November offers between 2 and 14 November, and in several years the homepage only picked up a Black Friday label later. On 9 November 2026, the choice at £8 was 32GB on SMARTY’s own site (for people joining by 23:59 UK time that day) or 50GB through the Affiliate Special linked here.
SMARTY Black Friday history, 2019 to 2025
SMARTY has run a November offer on its one-month plans every year from 2019 to 2025. The summary below is based on published reports and archived copies of SMARTY’s pages from those years. We have not re-checked every year’s terms, so treat dates and allowances as approximate. Dates and allowances change year to year, so treat this as history, not a forecast for 2026.
Year | Own-site November offer (summary) | Rough window |
|---|---|---|
2019 | Early double-data style boosts on selected plans | From early November |
2020 | 50GB for £12 (was £15); unlimited also cut for a spell | 10 Nov–8 Dec (unlimited window shorter) |
2021 | Unlimited for £17 (was £20); 50GB plan also promoted | 2 Nov–6 Dec |
2022 | 6GB instead of 4GB on the £6 plan for 15 months (new customers) | 8 Nov–5 Dec |
2023 | Double-data style boosts; SMARTY blog marked Black Friday on 8 Nov | November into December |
2024 | 80GB for £10 instead of 40GB (homepage called Black Friday) | To 23:59 on 9 Dec 2024 |
2025 | 50GB for £8 instead of 16GB (homepage called Black Friday) | To 23:59 on 8 Dec 2025 |
Two patterns stand out. Since 2022, SMARTY’s own November offers have usually added data at the same monthly price rather than cutting the price. And who can join has shifted: earlier years often said new customers only, while some later terms also covered people switching onto the promoted plan. Affiliate-only offers have sometimes run on different dates from the homepage deal. That is why the 50GB for £8 Affiliate Special can sit alongside a 32GB for £8 own-site offer in the same November.
50GB for £8 vs 32GB for £8 vs the standard list
On 9 November 2026, SMARTY had three different data sizes at £8 a month, depending on how you joined. The table uses prices and allowances checked on 9 November 2026.
Plan | Data | Monthly price | How you get it | Who it is for |
|---|---|---|---|---|
SMARTY 50GB Affiliate Special | 50GB | £8 | Offer link on this page | New SMARTY customers |
SMARTY 32GB own-site promo | 32GB (16GB + 16GB extra) | £8 | Join the 16GB plan on smarty.co.uk by 23:59 on 9 Nov 2026 | Per SMARTY’s 32GB terms |
SMARTY 16GB standard | 16GB | £8 | Direct on smarty.co.uk | Anyone buying the listed plan |
SMARTY 40GB via partner link | 40GB | £7 | Partner / SwitchSquid link | New customers via the link |
On a pure pounds-per-gigabyte measure, 50GB for £8 works out at 16p per GB, the 32GB own-site offer at 25p per GB, and the standard 16GB plan at 50p per GB. The 40GB partner plan at £7 is about 18p per GB if you need a little less data and want to spend £1 less each month. All of these are 1-month rolling plans, so you are not locked into a 12- or 24-month contract.

Who the SMARTY 50GB Black Friday-season plan suits
Fifty gigabytes is a comfortable mid-size allowance for most people who stream music, use maps every day, scroll social media and watch a few hours of video a week on the go. As a rough guide, an hour of HD video on a mobile network often uses around 1GB to 3GB depending on the app and quality setting, so 50GB leaves room for a mix of video, hotspot use and everyday apps without watching the meter every evening.
It is a strong fit if you are leaving a big-network SIM that costs £15 to £25 a month for a similar or smaller allowance, and you are happy on Three’s coverage (SMARTY runs on Three). It is also a good “wait and see” pick in November: because the plan rolls every month, you can take 50GB for £8 now and still move if SMARTY or another network publishes a better Black Friday or Cyber Monday deal later in the month.
Skip it if you are already a SMARTY customer — the Affiliate Special terms say it is for new customers. Skip it if you need a shop network with high-street stores, or if you regularly use more than about 40GB a month and would rather jump straight to SMARTY’s 100GB plan. And check Three coverage at home and work on SMARTY’s coverage checker before you order; MVNOs inherit the host network’s gaps as well as its strengths.
SMARTY vs other cheap SIMs this November
SMARTY is not the only cheap rolling SIM in play this month. Lebara’s Black Friday partner plan, for example, advertises 30GB for £3.20 a month for the first six months, then £8, for new customers through partner links. The honest comparison is total cost over the months you will actually keep the plan, plus coverage where you live.
If you want SMARTY’s Three coverage and a simple £8 price with no step-up after six months, the 50GB Affiliate Special is the cleaner SMARTY pick. If you want the lowest possible pounds in months one to six and you are fine on Vodafone’s network (Lebara), the Lebara Black Friday plans may work out cheaper early on — just budget for the higher price from month seven. Our Lebara Black Friday SIM deal guide and SMARTY 50GB vs 32GB comparison cover those angles in more detail.
12-month cash example
Because SMARTY’s Affiliate Special stays at £8 a month for as long as you renew on that promotion plan, twelve months of 50GB costs £96 if the price holds. Twelve months of SMARTY’s standard 16GB plan is also £96, but with a third of the data. Twelve months of the 32GB own-site promo is also £96, and the extra 16GB lasts for up to 15 months from your first renewal before the plan goes back to 16GB for £8. A Lebara-style 30GB plan at £3.20 for six months then £8 for six months totals about £67.20 over the first year — lower cash, different network, and a price step at month seven.
None of those figures include roaming, add-ons or missed-renewal gaps. SMARTY’s terms say you need auto-renew (or a manual renew within 12 hours of the billing cycle ending) to keep the promotional allowance. Miss that window and you can fall off the promotion plan.
SMARTY 50GB for £8 — choose this plan
- £96 over 12 months at £8 a month if you renew on the promotion plan, as listed on 9 November 2026
- 50GB rolling monthly with unlimited UK calls and texts; leave any month
- Main limitation: new customers only; check 50GB and £8 in the basket
We may earn a commission if you buy. It does not change your price.

Important conditions before you order
New customers only for the 50GB Affiliate Special, per SMARTY’s terms.
Activate within 14 days of ordering, or you may miss the promotion.
No stacking with other promotions or the Groups discount on the Affiliate Special.
Keep renewing on the promotion plan (auto-renew or renew within 12 hours) to keep the 50GB allowance.
Basket check: if the SIM pack or emails show a different size, SMARTY’s terms say you still get the Promotion Plan you selected online if you followed the steps — but you should still confirm 50GB and £8 before paying.
32GB own-site offer: join the 16GB plan by 23:59 UK time on 9 November 2026; extra data for up to 15 months from first renewal.
Coverage: SMARTY uses Three — check your postcode and workplace before you switch.
How to switch to SMARTY and keep your number
Order through the offer link and confirm 50GB and £8 in the basket.
To keep your number, text PAC to 65075 from your current phone to get your switching code. If you want a new number instead, text STAC to 75075.
Enter the code with SMARTY when you set up the SIM or eSIM.
Activate within 14 days and turn on auto-renew if you want to keep the promotional allowance.
Check whether your old network needs notice or charges an exit fee if you are still in a contract.
Getting your code by text is free, and your current network has to send it within a minute. If anything looks wrong in the basket — wrong data size, wrong price, or an unexpected upfront fee — stop and contact SMARTY before you pay.
Will SMARTY still launch a Black Friday homepage deal?
Possibly. Every year from 2019 to 2025 SMARTY ran a November offer on its one-month plans, and in 2024 and 2025 the homepage itself used Black Friday wording. On 9 November 2026 the homepage still leads with the 32GB for £8 offer for people joining by 23:59 UK time that day and has not labelled a separate Black Friday 2026 sale. That does not mean nothing else will appear before Friday 27 November or Cyber Monday on 30 November — only that nothing else was on SMARTY’s own site when we checked that morning.
Because every SMARTY plan is one month at a time, you do not need to guess. Taking the 50GB for £8 Affiliate Special now does not stop you switching later if SMARTY publishes a larger double-data deal, or if another network’s Black Friday SIM is a better fit. Just stop renewing, or switch away at the end of your billing month.
Our verdict
For new customers who want SMARTY on Three this November, 50GB for £8 through the Affiliate Special is the strongest SMARTY deal we could link on 9 November 2026: more data than SMARTY’s own 32GB for £8 headline, the same monthly price as the standard 16GB plan, and no long contract. Confirm the basket, check Three coverage, and keep an eye on SMARTY’s homepage in case a labelled Black Friday offer appears later in the month. If you already use SMARTY, check SMARTY’s 32GB terms (the join-by time was 23:59 UK time on 9 November 2026), or wait to see what SMARTY publishes next.
Ready for SMARTY 50GB at £8?
- New SMARTY customers: 50GB, unlimited UK calls and texts, £8 a month, 1-month rolling, as listed on 9 November 2026
- Order through the offer link, activate within 14 days, and keep auto-renew on to stay on the promotion plan
- Main limitation: not for existing SMARTY customers; always confirm 50GB and £8 before you pay
We may earn a commission if you buy. It does not change your price.
Frequently asked questions
Has SMARTY launched Black Friday deals for 2026?
As of Monday 9 November 2026, SMARTY’s homepage does not show a Black Friday 2026 sale label. It does show 32GB for £8 for people who join the 16GB plan by 23:59 that day, and the Affiliate Special of 50GB for £8 is available through partner links such as this page. SMARTY ran November offers every year from 2019 to 2025, so a further homepage deal is still possible later in the month.
What is SMARTY’s 50GB for £8 offer?
It is SMARTY’s Affiliate Special: 50GB of data with unlimited UK calls and texts for £8 a month on a 1-month rolling plan for new UK customers aged 16 or over who order through an affiliate offer link and activate within 14 days. Check the live basket for 50GB and £8 before you pay.
How is 50GB for £8 different from 32GB for £8?
Both cost £8 a month. The 32GB offer is SMARTY’s own-site promotion on the 16GB plan with 16GB of extra data if you join by 23:59 on 9 November 2026. The 50GB offer is the Affiliate Special reached through partner links and gives 18GB more data for the same £8.
Can existing SMARTY customers get the 50GB deal?
SMARTY’s Affiliate Special terms say the 50GB for £8 offer is for new SMARTY customers. Existing customers should check their account for the 32GB own-site terms or any later Black Friday plan SMARTY publishes.
Does SMARTY use 5G?
Yes, SMARTY runs on Three and includes 5G where Three has 5G and your handset supports it. Speeds and availability vary by location, so check SMARTY’s coverage tool for your postcode.
Is there a contract or credit check?
SMARTY’s one-month plans are rolling and paid in advance. There is no long contract in the 12- or 24-month sense. SMARTY does not run a traditional credit-check contract for these SIMs; you pay upfront for each month.
What happens if SMARTY launches a better Black Friday deal later?
Because the plan is one month at a time, you can stop renewing at the end of a billing cycle and move to a new SMARTY plan or another network. You are not locked in for a year.
Where do the prices on this page come from?
Own-site prices and the 32GB headline were checked on smarty.co.uk on 9 November 2026. The 50GB Affiliate Special comes from SMARTY’s published terms PDF and the live partner offer linked from this page. The 40GB for £7 partner price was checked on SMARTY’s partner offer page on 9 November 2026.





